“Do you price match?” is a question often asked and it’s usually accompanied by a glossy ad for some local mattress giant with oversized dollar signs next to shockingly low prices. This month is no exception. With Mother’s Day, Memorial Day, and Father’s Day right around the corner, mattress warehouses are swallowed in a sea of deep discounts. I’m already catching ads for furniture, pool supplies, and gym memberships, to name a few. But natural latex mattress stores usually end up on the outside of these bidding wars. The truth is, there’s not a natural latex company around that can compete with a bed that costs less than my cable bill.
So, my reply is what I tell everyone: I’ll match the price when they match the quality. If they’re put off by my candor, I don’t hestitate to explain why you really do get what you pay for in the mattress industry:
1. Low price point = cheap content
Most shoppers don’t know that their savings come at a cost. Federal law requires that every mattress on the market complies with fire retardancy regulations. The natural mattresses you’ll find at places like Green Dwellers are padded with wool, which is naturally flame retardant. Sure, natural latex and organic mattresses made with organic wool cost a little more. But what you’ll spend now you’ll save later in trips to the doctor’s office.
2. Feel it less in your pocket and more in your back
In 2009, John–the UK’s Mobile Mattress Man—posted some revealing videos on YouTube where he cut into a bargain brand mattress to expose its contents. Under the fluffy exterior lay little more than a slab of wood, some springs, and a thin layer of padding. I like John because he tells it like it is. “It doesn’t take a genius to see that inside [this] mattress is nothing more than a glorified cage sprung system.” What John describes is a spine’s worst nightmare! But natural latex mattresses don’t rely on coils to keep you supported, especially when manufacturers use the Dunlop method of processing natural latex, which produces a firmer mattress that perfectly contours to and supports your back. Is saving a few bucks really worth years spent with a chiropractor? It’s up to you.
3. Long term mattress, long term savings
Your average bargain bed has a maximum life span of 10 years—if you’re lucky. Natural latex mattresses, on the other hand, go strong for at least twice that and don’t sag or lose their weight. When you add up all the taxes, delivery fees, and mattress disposal costs that go with replacing your bargain box spring every 10 years, you’ll quickly see your savings drop into the negatives. Looking at it that way, splurging for a natural latex mattress now won’t only save you money in the long term, it will also save you a heap of hassles and headaches.
For more on why a natural latex mattress purchase is value added, straight from the mouths of our happy customers, take a look at our list of YouTube testimonials.